A Rebrand That is Anything But Cookie Cutter
When it comes to choosing a health coverage plan, people want to know they’re getting more than “just the basics.” The peace of mind that comes with knowing your unique needs are going to be met in the short and long term is a huge advantage. And that’s exactly what Western Health offers its members.
RSE teamed up with Western Health to bring this “advantage” to life, beginning with a complete rebranding to better encompass this refreshed and reimagined position. With a new name, logo and accompanying campaign, Western Health is in a better position than ever to show potential members what they truly care about: unique care for unique individuals and communities.