News
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Wow! Pow! Iconic Superheroes Travel the State Encouraging Californians to Get Vaccinated
Can a traveling trailer bursting with iconic superheroes and alive with interactive activities encourage more Californians to get vaccinated and boosted to stay safer from COVID-19? That’s the intention behind… -
We’re Growing!
Meet AnaKarina Castrillo, Our New Producer We are so excited to announce AnaKarina as our new Producer! After graduating from Saint Mary’s College she spent years working for different agencies honing… -
We’re Growing!
Meet Kiara Dinkens, Our New Digital Coordinator Please join us in welcoming Kiara Dinkens as the RSE team’s newest digital coordinator. She will be jumping in on all things digital media including reporting,… -
RSE Talks: Challenges of Advertising During a Political Window
A political window, which is 45 days before a primary and 60 days prior to a general election, is a time when political candidates have access to media’s lowest unit… -
We’re Growing!
Meet Lauren Lampright, Our New Account Manager Please meet Lauren, our new account manager who will be joining the Delta Dental team. Lauren is Sacramento-based and has more than three… -
RSE Talks: Marketing to Older Adults
According to a California Department of Aging report, California’s 60+ population is projected to grow faster than any other age group. With older adults on track to make up one-quarter… -
Working on Wellness: Work from Home Self-Care Tips
July 24th is International Self-Care Day which poses a gentle reminder to practice self-care every day, especially while hard at work. To mark the occasion, RSE’s Work on Wellness (WOW) Committee… -
RSE Talks: Responsive Search Ads are Changing, What That Means to You
According to Google, as of June 30, 2022, Responsive Search Ads (RSAs) are now the default ad type for paid search campaigns. WHAT DOES THIS CHANGE… -
RSE works with sustainable coffee brand ecogrounds®
Specialty Coffee Roaster Bewley’s North America, known for its popular Java City®, JCX®, and Double Black® brands, has tapped RSE to develop their sustainability focused coffee ecogrounds®, through branding, retail… -
Celebrating the first federal Juneteenth holiday, June 20th.
This Monday marks the first time RSE and others around the US will celebrate Juneteenth as an official federal holiday. While the state of Texas and many in the Black… -
Celebrating Pride Month
Pride month is celebrated in June to commemorate the anniversary of the Stonewall Riots in Greenwich Village, New York, when members of the LGBTQ+ community protested the police raids at… -
Influencers make saving water the next big thing
With California suffering through its third year of severe drought, encouraging residents to save water has been an all-hands-on-deck effort. Recently, the state enlisted the help of more than a…
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